2018 Smart Home CLEAReport (Coming Soon)

$10,000.00

Coming Soon

The 2018 Smart Home CLEAReport measures opinions and current trends in the Smart Home (Residential) products industry. The study includes perspectives from designers/builders, contractors/installers, Smart Home professionals, specialty trade installers (plumbing, electrical, thermal, etc) and DIY homeowners on major brands of Smart Home security, comfort and control products.

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Description

Why Order this Report?

The 2018 Smart Home CLEAReport measures opinions and current trends in the Smart Home (Residential) products industry. The study includes perspectives from designers/builders, contractors/installers, Smart Home professionals, specialty trade installers (plumbing, electrical, thermal, etc) and DIY homeowners on major brands of Smart Home security, comfort and control products.

The CLEAReport provides in-depth industry analysis, emerging technology adoption, brand awareness and analysis within specific product categories.

Who Should Read this Report?

Vice Presidents, Planning, Sales, Business Development, Marketing, Product Development, Category Sales Directors and Operations in the Smart Home device industry; especially those who manufacture, sell or install smart home products or services.

Study Background:

Objectives of this research are to identify:

  • What are the general business activities and trends that designers and installers see in the Smart Home industry?
  • Which products are most often purchased, and from which purchase channels?
  • Which product attributes are most important to the builder, installer and end-customers in the selection process of a brand?
  • Unaided and aided brand awareness, preferences and performance within major categories of Smart Home products:
  • Smart Home security: indoor or outdoor cameras or motion detectors, Wi-Fi enabled door bells, locks or window sensors
  • Smart Home comfort: Wi-Fi enabled thermostats, climate controls/monitoring, Wi-Fi enabled indoor/outdoor lighting, Wi-Fi enabled water monitoring/sensors
  • Smart Home controls: Alexa, Google Assistant, HomeControl Flex, Nest, Siri

Methodology:

  • 313 online surveys completed with professionals (Builders, Designers, Smart Home professionals, Installers) with influence on purchasing, specifying or installing Smart Home products.
  • 127 online surveys with DIY homeowners who have purchased and/or installed Smart Home products in the last 12 months.
  • Data collected June 2018

For more information or to purchase, please contact bristowt@clearseasresearch.com