Clear Seas Research has experience working with flooring manufacturers in wood, carpet, ceramic tile, granite and marble. Also, Clear Seas engages with flooring retailers, and flooring associations to understand the challenges being faced by the entire flooring and coverings industry. Clear Seas engages flooring retailers, flooring distributors, architects, designers and building owners to understand their specific needs, perceptions of products, brands, manufacturers available today. We also probe DIYers, people who fix-up their homes and focus on residential home improvement products, tools and equipment. We have a solid understanding of how consumers purchase their product from home improvement centers and big box retailers. We continually gauge their reactions to future product and service concepts.
In addition to our custom research capabilities, Clear Seas Research offers syndicated research specific to the flooring industry that provide an overview of how brands are perceived and positioned among competitors.