In the HVAC industry Clear Seas Research has extensive experience working with residential and commercial HVAC equipment and component manufacturers to measure industry awareness of different brands, products, services and technologies. We’ve worked with manufacturers to determine the most appropriate way to launch a new product such as hydronics, thermostats, air conditioning units, duct work, HVAC wiring and components. We help develop a pricing strategy, increase brand awareness, understand familiarity and usage, improve customer product and service satisfaction, create effective marketing content and develop training programs. In order to capture the required insights we survey architects, designers, engineers, builders, facility managers, HVAC contractors, mechanical contractors, building owners/operators, certified trainers, green building specialists and consumers.
In addition to our custom research capabilities, Clear Seas Research offers syndicated market research CLEAReports specific to the HVAC industry that provide an overview of how brands are perceived and positioned among competitors. Please contact us today to get started in your path to HVAC/r success!