We are excited to announce the latest update to our market research dashboard now allows for split-screen comparison of two plots simultaneously. This new feature is designed to provide an even more comprehensive and efficient way for our users to analyze market research data.
March 1, 2023
Using Van Westendorp’s Price Sensitivity Meter in B2B Market Research
Van Westendorp’s Price Sensitivity Meter (PSM) is a popular market research technique used to determine the optimal price for a product or service.